{"id":21553,"date":"2026-01-03T18:35:02","date_gmt":"2026-01-03T08:35:02","guid":{"rendered":"https:\/\/digitalnomadshq.com.au\/?p=21553"},"modified":"2026-04-02T08:55:12","modified_gmt":"2026-04-01T22:55:12","slug":"how-much-does-seo-cost","status":"publish","type":"post","link":"https:\/\/digitalnomadshq.com.au\/blog\/how-much-does-seo-cost\/","title":{"rendered":"How Much Does SEO Cost in Australia?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"21553\" class=\"elementor elementor-21553\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5b7adc3a e-flex e-con-boxed e-con e-parent\" data-id=\"5b7adc3a\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-91fdd82 e-con-full e-flex e-con e-child\" data-id=\"91fdd82\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-bc2faba e-flex e-con-boxed e-con e-child\" data-id=\"bc2faba\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-207a7f3 e-con-full e-flex e-con e-child\" data-id=\"207a7f3\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-2629cb4 e-con-full e-flex e-con e-child\" data-id=\"2629cb4\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-861d8c0 elementor-widget elementor-widget-heading\" data-id=\"861d8c0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">TLDR: What does SEO cost in Australia (2026)?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-af4cf63 elementor-widget elementor-widget-text-editor\" data-id=\"af4cf63\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Average SEO cost in Australia is $1,800 &#8211; $2,200<\/strong><\/p>\n<p><strong>Small business SEO Cost &#8211; $1,500 \u2013 $2,500 Per Month<\/strong><\/p>\n<p><strong>Medium Business SEO Cost &#8211; $2,000 &#8211; $5,000 Per Month<\/strong><\/p>\n<p><strong>Large Business SEO Cost &#8211; $3,000 &#8211; $10,000 Per Month<\/strong><\/p>\n<p><strong>Enterprise SEO Cost &#8211; $5,000+ Per Month<\/strong><\/p>\n<p><strong>AI SEO Cost &#8211;&nbsp; $2,500 &#8211; $5,000+ Per Month<\/strong><\/p>\n<p><strong>eCommerce SEO Cost &#8211; $3,000 &#8211; $6,000+ Per Month<\/strong><\/p>\n<p>In-house SEO costs range from $70,000 &#8211; $80,000 per year, with senior SEO specialists costing $80,000 &#8211; $120,000.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fa9cdaa elementor-align-left multi-color-ripple white--btn-dn-arrow elementor-mobile-align-left elementor-widget__width-auto elementor-tablet-align-left elementor-widget elementor-widget-button\" data-id=\"fa9cdaa\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#seocost\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">SEO Pricing Calculator<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c6f034b elementor-widget elementor-widget-text-editor\" data-id=\"c6f034b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The 2026 Shift: You aren&#8217;t just paying for Google ranks anymore. A modern retainer now includes GEO (Generative Engine Optimisation) to ensure your brand is cited by AI tools like ChatGPT and Perplexity.<\/p><p><u><i>The Warning: Avoid &#8220;cheap&#8221; packages under $1,000; they typically lack the technical depth needed to survive Google\u2019s latest algorithm updates and often result in costly manual penalties.<\/i><\/u><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d33e6bd elementor-widget elementor-widget-heading\" data-id=\"d33e6bd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">SEO in 2026: Why you\u2019re also paying for \u201cAI Visibility\"<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b825adf elementor-widget elementor-widget-text-editor\" data-id=\"b825adf\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>If you\u2019re looking at an SEO proposal in 2026 and it doesn\u2019t mention GEO (Generative Engine Optimisation) or&nbsp;<a href=\"https:\/\/digitalnomadshq.com.au\/ai-seo\/\" target=\"_blank\">AI SEO services<\/a>, you\u2019re essentially paying for half a service.<\/p>\n<p>The search landscape has fractured. Your customers aren&#8217;t just clicking the &#8220;blue links&#8221; on Google anymore; they are asking ChatGPT for recommendations, using Perplexity for research, and reading Google AI Overviews for instant answers.<\/p>\n<p>The 2026 Mandate: In 2026, SEO is no longer just about ranking it\u2019s about citations. If your brand isn\u2019t the one being quoted by the AI, your competitor is.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-612fd5c elementor-widget elementor-widget-image\" data-id=\"612fd5c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"457\" src=\"https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2026\/01\/AI-SEO-Pricing-1024x585.jpg\" class=\"attachment-large size-large wp-image-42834\" alt=\"AI SEO Pricing Guide\" srcset=\"https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2026\/01\/AI-SEO-Pricing-1024x585.jpg 1024w, https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2026\/01\/AI-SEO-Pricing-300x171.jpg 300w, https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2026\/01\/AI-SEO-Pricing-768x438.jpg 768w, https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2026\/01\/AI-SEO-Pricing.jpg 1440w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">AI SEO Pricing: $2,500 - $5,000+ Per month<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b4c0860 elementor-widget elementor-widget-heading\" data-id=\"b4c0860\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">So, what does this tell you?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ecbd83 elementor-widget elementor-widget-text-editor\" data-id=\"6ecbd83\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Well, yes, the cost of\u00a0<a href=\"https:\/\/digitalnomadshq.com.au\/seo-melbourne\/\" target=\"_blank\" rel=\"noopener\">SEO services<\/a>\u00a0in the Australian market varies quite dramatically, and not only this, but also the deliverables and quality of services you can expect to receive for these price ranges.<\/p><p>Let\u2019s help break down some common questions and misconceptions of SEO pricing and assist you in investing in your next SEO campaign\u2026 making sure you do it without overpaying!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9bfb1a2 elementor-widget elementor-widget-heading\" data-id=\"9bfb1a2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How much should you spend on SEO?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5ed3986 elementor-widget elementor-widget-text-editor\" data-id=\"5ed3986\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Investment into SEO shouldn\u2019t necessarily be based on the aAverage cost of \u201chow much should you spend\u201d rather, it should be based on \u201cYOUR\u201d business individually;<\/span><\/p><p><span style=\"text-decoration: underline;\"><span style=\"font-weight: 400;\">Here are some key factors that will affect the cost, or increase the viability of investing more into a campaign;<\/span><\/span><\/p><p>We have created a simple step by step survey to help assist you in your budget recommendation:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e49c02f elementor-widget elementor-widget-heading\" data-id=\"e49c02f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SEO Pricing<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-71b0f02 elementor-widget elementor-widget-heading\" data-id=\"71b0f02\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">SEO Pricing and Free online Calculator<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3748ee3 elementor-widget elementor-widget-menu-anchor\" data-id=\"3748ee3\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"seocost\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-69acef4 e-con-full e-flex e-con e-child\" data-id=\"69acef4\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0e11f76 elementor-widget__width-initial elementor-widget elementor-widget-html\" data-id=\"0e11f76\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<!-- SEO Tier Calculator - Embed Code -->\n<!-- Add this to your WordPress page via HTML block or shortcode -->\n\n<link href=\"https:\/\/fonts.googleapis.com\/css2?family=Barlow+Condensed:wght@600;700&family=Inter+Tight:wght@400;600;700&display=swap\" rel=\"stylesheet\">\n\n<style>\n    \/* Scoped styles for SEO Calculator *\/\n    .seo-calc-wrapper, .seo-calc-wrapper * {\n        box-sizing: border-box;\n    }\n\n    .seo-calc-wrapper {\n        font-family: 'Inter Tight', sans-serif;\n        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14px;\n        color: #002A45;\n        margin-bottom: 4px;\n    }\n    \n    .seo-calc-wrapper .option-card .option-desc {\n        font-size: 11px;\n        color: #5a6c7d;\n        line-height: 1.4;\n    }\n\n    .seo-calc-wrapper .nav-buttons {\n        display: flex;\n        justify-content: space-between;\n        gap: 12px;\n    }\n    \n    .seo-calc-wrapper .nav-btn {\n        flex: 1;\n        padding: 14px 20px;\n        border-radius: 10px;\n        font-family: 'Inter Tight', sans-serif;\n        font-size: 14px;\n        font-weight: 600;\n        cursor: pointer;\n        transition: all 0.3s ease;\n        border: none;\n    }\n    \n    .seo-calc-wrapper .nav-btn.back {\n        background: #f5f7fa;\n        color: #5a6c7d;\n        border: 1px solid #e6e9ec;\n    }\n    \n    .seo-calc-wrapper .nav-btn.back:hover {\n        background: #e6e9ec;\n    }\n    \n    .seo-calc-wrapper .nav-btn.next {\n        background: #86A4ef;\n        color: #fff;\n    }\n    \n    .seo-calc-wrapper .nav-btn.next:hover {\n        background: #6b8be0;\n        box-shadow: 0 4px 12px rgba(134, 164, 239, 0.4);\n    }\n    \n    .seo-calc-wrapper .nav-btn:disabled {\n        opacity: 0.5;\n        cursor: not-allowed;\n    }\n\n    .seo-calc-wrapper .results-container {\n        display: none;\n        animation: seoCalcFadeIn 0.5s ease;\n    }\n    \n    .seo-calc-wrapper .results-container.active {\n        display: block;\n    }\n    \n    @keyframes seoCalcFadeIn {\n        from { opacity: 0; transform: translateY(10px); }\n        to { opacity: 1; transform: translateY(0); }\n    }\n\n    .seo-calc-wrapper .result-card {\n        background: #002A45;\n        border-radius: 16px;\n        padding: 30px;\n        color: #fff;\n        text-align: center;\n        margin-bottom: 20px;\n    }\n    \n    .seo-calc-wrapper .result-tier-label {\n        font-size: 13px;\n        text-transform: uppercase;\n        letter-spacing: 1px;\n        color: rgba(255,255,255,0.7);\n        margin-bottom: 8px;\n    }\n    \n    .seo-calc-wrapper .result-tier-name {\n        font-family: 'Barlow Condensed', sans-serif;\n        font-size: 36px;\n        font-weight: 700;\n        color: #cdffb6;\n        text-transform: uppercase;\n        margin-bottom: 12px;\n        line-height: 1.1;\n    }\n    \n    .seo-calc-wrapper .result-price {\n        font-size: 24px;\n        font-weight: 700;\n        margin-bottom: 5px;\n    }\n    \n    .seo-calc-wrapper .result-price-label {\n        font-size: 13px;\n        color: rgba(255,255,255,0.7);\n    }\n\n    .seo-calc-wrapper .result-breakdown {\n        background: #f8faff;\n        border: 1px solid #e6e9ec;\n        border-radius: 12px;\n        padding: 20px;\n        margin-bottom: 20px;\n    }\n    \n    .seo-calc-wrapper .breakdown-title {\n        font-weight: 700;\n        font-size: 15px;\n        color: #002A45;\n        margin-bottom: 12px;\n    }\n    \n    .seo-calc-wrapper .breakdown-row {\n        display: flex;\n        justify-content: space-between;\n        padding: 8px 0;\n        border-bottom: 1px solid #e6e9ec;\n        font-size: 13px;\n    }\n    \n    .seo-calc-wrapper .breakdown-row:last-child {\n        border-bottom: none;\n    }\n    \n    .seo-calc-wrapper .breakdown-row span:first-child {\n        color: #5a6c7d;\n    }\n    \n    .seo-calc-wrapper .breakdown-row span:last-child {\n        font-weight: 600;\n        color: #002A45;\n    }\n\n    .seo-calc-wrapper .included-section {\n        background: #fff;\n        border: 1px solid #e6e9ec;\n        border-radius: 12px;\n        padding: 20px;\n        margin-bottom: 20px;\n    }\n    \n    .seo-calc-wrapper .included-title {\n        font-weight: 700;\n        font-size: 15px;\n        color: #002A45;\n        margin-bottom: 12px;\n    }\n    \n    .seo-calc-wrapper .included-list {\n        list-style: none;\n        padding: 0;\n        margin: 0;\n    }\n    \n    .seo-calc-wrapper .included-list li {\n        padding: 6px 0;\n        font-size: 13px;\n        color: #5a6c7d;\n        display: flex;\n        align-items: center;\n        gap: 10px;\n    }\n    \n    .seo-calc-wrapper .included-list li::before {\n        content: '\u2713';\n        color: #cdffb6;\n        background: #002A45;\n        width: 18px;\n        height: 18px;\n        border-radius: 50%;\n        display: flex;\n        align-items: center;\n        justify-content: center;\n        font-size: 10px;\n        font-weight: 700;\n        flex-shrink: 0;\n    }\n\n    .seo-calc-wrapper .result-cta {\n        text-align: center;\n    }\n    \n    .seo-calc-wrapper .cta-btn {\n        display: inline-block;\n        background: #86A4ef;\n        color: #fff;\n        padding: 14px 35px;\n        border-radius: 10px;\n        font-weight: 600;\n        font-size: 15px;\n        text-decoration: none;\n        transition: all 0.3s ease;\n        border: none;\n        cursor: pointer;\n        font-family: 'Inter Tight', sans-serif;\n    }\n    \n    .seo-calc-wrapper .cta-btn:hover {\n        background: #6b8be0;\n        box-shadow: 0 4px 15px rgba(134, 164, 239, 0.4);\n        color: #fff;\n        text-decoration: none;\n    }\n    \n    .seo-calc-wrapper .restart-link {\n        display: block;\n        margin-top: 12px;\n        color: #86A4ef;\n        font-size: 13px;\n        cursor: pointer;\n        text-decoration: underline;\n    }\n\n    \/* Mobile Optimization *\/\n    @media (max-width: 600px) {\n        .seo-calc-wrapper .seo-calc-header {\n            padding: 20px 15px;\n        }\n        \n        .seo-calc-wrapper .seo-calc-header h2 {\n            font-size: 24px;\n        }\n        \n        .seo-calc-wrapper .seo-calc-body {\n            padding: 20px 15px;\n        }\n        \n        .seo-calc-wrapper .options-grid {\n            grid-template-columns: 1fr;\n        }\n        \n        .seo-calc-wrapper .result-tier-name {\n            font-size: 28px;\n        }\n        \n        .seo-calc-wrapper .result-price {\n            font-size: 20px;\n        }\n        \n        .seo-calc-wrapper .nav-buttons {\n            flex-direction: column-reverse;\n        }\n        \n        .seo-calc-wrapper .progress-step {\n            width: 30px;\n            height: 30px;\n            font-size: 12px;\n        }\n    }\n<\/style>\n\n<div class=\"seo-calc-wrapper\">\n    <div class=\"seo-calc-header\">\n        <h2>Which SEO Tier Do I Need?<\/h2>\n        <p>Answer 4 quick questions to get your personalised recommendation<\/p>\n    <\/div>\n    \n    <div class=\"seo-calc-body\">\n        <!-- Progress Bar -->\n        <div class=\"progress-container\" id=\"progressContainer\">\n            <div class=\"progress-steps\">\n                <div class=\"progress-step active\" id=\"step1\">1<\/div>\n                <div class=\"progress-step\" id=\"step2\">2<\/div>\n                <div class=\"progress-step\" id=\"step3\">3<\/div>\n                <div class=\"progress-step\" id=\"step4\">4<\/div>\n            <\/div>\n        <\/div>\n\n        <!-- Question 1: Business Size -->\n        <div class=\"question-slide active\" id=\"q1\">\n            <div class=\"question-title\">What best describes your business?<\/div>\n            <div class=\"question-subtitle\">This helps us understand your scale and resource needs<\/div>\n            \n            <div class=\"options-grid\">\n                <div class=\"option-card\" data-value=\"small\" onclick=\"seoCalcSelectOption(1, this)\">\n                    <div class=\"option-icon\">\ud83c\udfe0<\/div>\n                    <div class=\"option-label\">Small Business<\/div>\n                    <div class=\"option-desc\">1-10 employees, local focus<\/div>\n                <\/div>\n                <div class=\"option-card\" data-value=\"medium\" onclick=\"seoCalcSelectOption(1, this)\">\n                    <div class=\"option-icon\">\ud83c\udfe2<\/div>\n                    <div class=\"option-label\">Medium Business<\/div>\n                    <div class=\"option-desc\">11-50 employees, regional<\/div>\n                <\/div>\n                <div class=\"option-card\" data-value=\"large\" onclick=\"seoCalcSelectOption(1, this)\">\n                    <div class=\"option-icon\">\ud83c\udfdb\ufe0f<\/div>\n                    <div class=\"option-label\">Large Business<\/div>\n                    <div class=\"option-desc\">51-200 employees, national<\/div>\n                <\/div>\n                <div class=\"option-card\" data-value=\"enterprise\" onclick=\"seoCalcSelectOption(1, this)\">\n                    <div class=\"option-icon\">\ud83c\udf10<\/div>\n                    <div class=\"option-label\">Enterprise<\/div>\n                    <div class=\"option-desc\">200+ employees, multi-location<\/div>\n                <\/div>\n            <\/div>\n            \n            <div class=\"nav-buttons\">\n                <button class=\"nav-btn back\" disabled>Back<\/button>\n                <button class=\"nav-btn next\" id=\"next1\" disabled onclick=\"seoCalcNextQuestion(1)\">Next \u2192<\/button>\n            <\/div>\n        <\/div>\n\n        <!-- Question 2: Geographic Target -->\n        <div class=\"question-slide\" id=\"q2\">\n            <div class=\"question-title\">What's your target market?<\/div>\n            <div class=\"question-subtitle\">Geographic focus impacts SEO scope and cost<\/div>\n            \n            <div class=\"options-grid\">\n                <div class=\"option-card\" data-value=\"local\" onclick=\"seoCalcSelectOption(2, this)\">\n                    <div class=\"option-icon\">\ud83d\udccd<\/div>\n                    <div class=\"option-label\">Single Location<\/div>\n                    <div class=\"option-desc\">One suburb, city, or area<\/div>\n                <\/div>\n                <div class=\"option-card\" data-value=\"multi-local\" onclick=\"seoCalcSelectOption(2, this)\">\n                    <div class=\"option-icon\">\ud83d\uddfa\ufe0f<\/div>\n                    <div class=\"option-label\">Multiple Locations<\/div>\n                    <div class=\"option-desc\">Several cities or regions<\/div>\n                <\/div>\n                <div class=\"option-card\" data-value=\"national\" onclick=\"seoCalcSelectOption(2, this)\">\n                    <div class=\"option-icon\">\ud83c\udde6\ud83c\uddfa<\/div>\n                    <div class=\"option-label\">Australia-Wide<\/div>\n                    <div class=\"option-desc\">Targeting all of Australia<\/div>\n                <\/div>\n                <div class=\"option-card\" data-value=\"international\" onclick=\"seoCalcSelectOption(2, this)\">\n                    <div class=\"option-icon\">\ud83c\udf0f<\/div>\n                    <div class=\"option-label\">International<\/div>\n                    <div class=\"option-desc\">Multiple countries or global<\/div>\n                <\/div>\n            <\/div>\n            \n            <div class=\"nav-buttons\">\n                <button class=\"nav-btn back\" onclick=\"seoCalcPrevQuestion(2)\">\u2190 Back<\/button>\n                <button class=\"nav-btn next\" id=\"next2\" disabled onclick=\"seoCalcNextQuestion(2)\">Next \u2192<\/button>\n            <\/div>\n        <\/div>\n\n        <!-- Question 3: Competition Level -->\n        <div class=\"question-slide\" id=\"q3\">\n            <div class=\"question-title\">How competitive is your industry?<\/div>\n            <div class=\"question-subtitle\">Higher competition requires more SEO investment<\/div>\n            \n            <div class=\"options-grid\">\n                <div class=\"option-card\" data-value=\"low\" onclick=\"seoCalcSelectOption(3, this)\">\n                    <div class=\"option-icon\">\ud83c\udf31<\/div>\n                    <div class=\"option-label\">Low Competition<\/div>\n                    <div class=\"option-desc\">Niche market, few competitors<\/div>\n                <\/div>\n                <div class=\"option-card\" data-value=\"medium\" onclick=\"seoCalcSelectOption(3, this)\">\n                    <div class=\"option-icon\">\u26a1<\/div>\n                    <div class=\"option-label\">Medium Competition<\/div>\n                    <div class=\"option-desc\">Established market, moderate<\/div>\n                <\/div>\n                <div class=\"option-card\" data-value=\"high\" onclick=\"seoCalcSelectOption(3, this)\">\n                    <div class=\"option-icon\">\ud83d\udd25<\/div>\n                    <div class=\"option-label\">High Competition<\/div>\n                    <div class=\"option-desc\">Saturated market, many competitors<\/div>\n                <\/div>\n                <div class=\"option-card\" data-value=\"extreme\" onclick=\"seoCalcSelectOption(3, this)\">\n                    <div class=\"option-icon\">\ud83d\udca5<\/div>\n                    <div class=\"option-label\">Extremely Competitive<\/div>\n                    <div class=\"option-desc\">Major brands, aggressive spend<\/div>\n                <\/div>\n            <\/div>\n            \n            <div class=\"nav-buttons\">\n                <button class=\"nav-btn back\" onclick=\"seoCalcPrevQuestion(3)\">\u2190 Back<\/button>\n                <button class=\"nav-btn next\" id=\"next3\" disabled onclick=\"seoCalcNextQuestion(3)\">Next \u2192<\/button>\n            <\/div>\n        <\/div>\n\n        <!-- Question 4: Growth Goals -->\n        <div class=\"question-slide\" id=\"q4\">\n            <div class=\"question-title\">What are your growth goals?<\/div>\n            <div class=\"question-subtitle\">Your ambition determines the intensity of SEO work<\/div>\n            \n            <div class=\"options-grid\">\n                <div class=\"option-card\" data-value=\"maintain\" onclick=\"seoCalcSelectOption(4, this)\">\n                    <div class=\"option-icon\">\ud83d\udee1\ufe0f<\/div>\n                    <div class=\"option-label\">Maintain Position<\/div>\n                    <div class=\"option-desc\">Protect current rankings<\/div>\n                <\/div>\n                <div class=\"option-card\" data-value=\"steady\" onclick=\"seoCalcSelectOption(4, this)\">\n                    <div class=\"option-icon\">\ud83d\udcc8<\/div>\n                    <div class=\"option-label\">Steady Growth<\/div>\n                    <div class=\"option-desc\">20-40% traffic increase<\/div>\n                <\/div>\n                <div class=\"option-card\" data-value=\"aggressive\" onclick=\"seoCalcSelectOption(4, this)\">\n                    <div class=\"option-icon\">\ud83d\ude80<\/div>\n                    <div class=\"option-label\">Aggressive Growth<\/div>\n                    <div class=\"option-desc\">50-100% traffic increase<\/div>\n                <\/div>\n                <div class=\"option-card\" data-value=\"dominate\" onclick=\"seoCalcSelectOption(4, this)\">\n                    <div class=\"option-icon\">\ud83d\udc51<\/div>\n                    <div class=\"option-label\">Market Domination<\/div>\n                    <div class=\"option-desc\">Become #1 in your industry<\/div>\n                <\/div>\n            <\/div>\n            \n            <div class=\"nav-buttons\">\n                <button class=\"nav-btn back\" onclick=\"seoCalcPrevQuestion(4)\">\u2190 Back<\/button>\n                <button class=\"nav-btn next\" id=\"next4\" disabled onclick=\"seoCalcShowResults()\">See My Recommendation \u2192<\/button>\n            <\/div>\n        <\/div>\n\n        <!-- Results -->\n        <div class=\"results-container\" id=\"results\">\n            <div class=\"result-card\">\n                <div class=\"result-tier-label\">Your Recommended Tier<\/div>\n                <div class=\"result-tier-name\" id=\"tierName\">Growth SEO<\/div>\n                <div class=\"result-price\" id=\"tierPrice\">$2,000 \u2013 $3,500<\/div>\n                <div class=\"result-price-label\">per month (ex GST)<\/div>\n            <\/div>\n            \n            <div class=\"result-breakdown\">\n                <div class=\"breakdown-title\">Your Profile Summary<\/div>\n                <div class=\"breakdown-row\">\n                    <span>Business Size<\/span>\n                    <span id=\"summarySize\">Medium Business<\/span>\n                <\/div>\n                <div class=\"breakdown-row\">\n                    <span>Target Market<\/span>\n                    <span id=\"summaryMarket\">Multiple Locations<\/span>\n                <\/div>\n                <div class=\"breakdown-row\">\n                    <span>Competition Level<\/span>\n                    <span id=\"summaryComp\">Medium<\/span>\n                <\/div>\n                <div class=\"breakdown-row\">\n                    <span>Growth Goal<\/span>\n                    <span id=\"summaryGoal\">Steady Growth<\/span>\n                <\/div>\n            <\/div>\n            \n            <div class=\"included-section\">\n                <div class=\"included-title\" id=\"includedTitle\">What's typically included:<\/div>\n                <ul class=\"included-list\" id=\"includedList\">\n                    <li>Monthly keyword research & strategy<\/li>\n                    <li>On-page SEO optimisation<\/li>\n                    <li>Content creation & optimisation<\/li>\n                    <li>Link building campaigns<\/li>\n                    <li>Technical SEO audits & fixes<\/li>\n                    <li>Monthly reporting & analysis<\/li>\n                <\/ul>\n            <\/div>\n            \n            <div class=\"result-cta\">\n                <a href=\"https:\/\/digitalnomadshq.com.au\/contact\/\" class=\"cta-btn\">Get Your Free SEO Audit<\/a>\n                <span class=\"restart-link\" onclick=\"seoCalcRestart()\">\u2190 Start Over<\/span>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n<script>\n(function() {\n    \/\/ Namespaced to avoid conflicts\n    const seoCalcAnswers = { 1: null, 2: null, 3: null, 4: null };\n    \n    const seoCalcScores = {\n        business: { small: 1, medium: 2, large: 3, enterprise: 4 },\n        market: { local: 1, 'multi-local': 2, national: 3, international: 4 },\n        competition: { low: 1, medium: 2, high: 3, extreme: 4 },\n        goals: { maintain: 1, steady: 2, aggressive: 3, dominate: 4 }\n    };\n    \n    const seoCalcLabels = {\n        business: { small: 'Small Business', medium: 'Medium Business', large: 'Large Business', enterprise: 'Enterprise' },\n        market: { local: 'Single Location', 'multi-local': 'Multiple Locations', national: 'Australia-Wide', international: 'International' },\n        competition: { low: 'Low', medium: 'Medium', high: 'High', extreme: 'Extremely Competitive' },\n        goals: { maintain: 'Maintain Position', steady: 'Steady Growth', aggressive: 'Aggressive Growth', dominate: 'Market Domination' }\n    };\n    \n    const seoCalcTiers = {\n        starter: {\n            name: 'Small Business SEO',\n            price: '$1,500 \u2013 $2,500',\n            items: [\n                'Basic site audit & keyword setup',\n                'On-page SEO optimisation',\n                'Local citations & listings',\n                'Google Business Profile optimisation',\n                'Monthly performance reporting',\n                'Basic content recommendations'\n            ]\n        },\n        growth: {\n            name: 'Growth SEO',\n            price: '$2,000 \u2013 $5,000',\n            items: [\n                'Comprehensive keyword research',\n                'On-page & technical SEO',\n                'Content creation (2-4 pages\/month)',\n                'Link building campaigns',\n                'Competitor analysis',\n                'Monthly reporting & strategy calls'\n            ]\n        },\n        advanced: {\n            name: 'Large Business SEO',\n            price: '$3,000 \u2013 $10,000',\n            items: [\n                'Full technical SEO overhaul',\n                'Extensive content strategy & creation',\n                'Aggressive link acquisition',\n                'Multi-location optimisation',\n                'Conversion rate optimisation',\n                'Dedicated account manager'\n            ]\n        },\n        enterprise: {\n            name: 'Enterprise SEO',\n            price: '$5,000+',\n            items: [\n                'Enterprise-level technical SEO',\n                'Large-scale content programs',\n                'Digital PR & authority building',\n                'International SEO setup',\n                'Custom reporting dashboards',\n                'Strategic consulting & ongoing support'\n            ]\n        }\n    };\n    \n    window.seoCalcSelectOption = function(question, element) {\n        const parent = element.parentElement;\n        parent.querySelectorAll('.option-card').forEach(card => card.classList.remove('selected'));\n        element.classList.add('selected');\n        seoCalcAnswers[question] = element.dataset.value;\n        document.getElementById('next' + question).disabled = false;\n    };\n    \n    window.seoCalcNextQuestion = function(current) {\n        document.getElementById('q' + current).classList.remove('active');\n        document.getElementById('q' + (current + 1)).classList.add('active');\n        document.getElementById('step' + current).classList.remove('active');\n        document.getElementById('step' + current).classList.add('completed');\n        document.getElementById('step' + (current + 1)).classList.add('active');\n    };\n    \n    window.seoCalcPrevQuestion = function(current) {\n        document.getElementById('q' + current).classList.remove('active');\n        document.getElementById('q' + (current - 1)).classList.add('active');\n        document.getElementById('step' + current).classList.remove('active');\n        document.getElementById('step' + (current - 1)).classList.remove('completed');\n        document.getElementById('step' + (current - 1)).classList.add('active');\n    };\n    \n    function calculateTier() {\n        const businessScore = seoCalcScores.business[seoCalcAnswers[1]];\n        const marketScore = seoCalcScores.market[seoCalcAnswers[2]];\n        const compScore = seoCalcScores.competition[seoCalcAnswers[3]];\n        const goalScore = seoCalcScores.goals[seoCalcAnswers[4]];\n        const totalScore = businessScore + marketScore + compScore + goalScore;\n        \n        if (totalScore <= 6) return 'starter';\n        if (totalScore <= 9) return 'growth';\n        if (totalScore <= 12) return 'advanced';\n        return 'enterprise';\n    }\n    \n    window.seoCalcShowResults = function() {\n        document.getElementById('q4').classList.remove('active');\n        document.getElementById('progressContainer').style.display = 'none';\n        \n        const tier = calculateTier();\n        const tierData = seoCalcTiers[tier];\n        \n        document.getElementById('tierName').innerText = tierData.name;\n        document.getElementById('tierPrice').innerText = tierData.price;\n        document.getElementById('summarySize').innerText = seoCalcLabels.business[seoCalcAnswers[1]];\n        document.getElementById('summaryMarket').innerText = seoCalcLabels.market[seoCalcAnswers[2]];\n        document.getElementById('summaryComp').innerText = seoCalcLabels.competition[seoCalcAnswers[3]];\n        document.getElementById('summaryGoal').innerText = seoCalcLabels.goals[seoCalcAnswers[4]];\n        \n        const listEl = document.getElementById('includedList');\n        listEl.innerHTML = tierData.items.map(item => '<li>' + item + '<\/li>').join('');\n        \n        document.getElementById('results').classList.add('active');\n        document.getElementById('step4').classList.remove('active');\n        document.getElementById('step4').classList.add('completed');\n    };\n    \n    window.seoCalcRestart = function() {\n        seoCalcAnswers[1] = null;\n        seoCalcAnswers[2] = null;\n        seoCalcAnswers[3] = null;\n        seoCalcAnswers[4] = null;\n        \n        document.querySelectorAll('.seo-calc-wrapper .option-card').forEach(card => card.classList.remove('selected'));\n        document.querySelectorAll('.seo-calc-wrapper .nav-btn.next').forEach(btn => btn.disabled = true);\n        \n        document.querySelectorAll('.seo-calc-wrapper .progress-step').forEach(step => {\n            step.classList.remove('active', 'completed');\n        });\n        document.getElementById('step1').classList.add('active');\n        \n        document.getElementById('results').classList.remove('active');\n        document.getElementById('progressContainer').style.display = 'block';\n        document.querySelectorAll('.seo-calc-wrapper .question-slide').forEach(slide => slide.classList.remove('active'));\n        document.getElementById('q1').classList.add('active');\n    };\n})();\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b1e450c elementor-widget elementor-widget-text-editor\" data-id=\"b1e450c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Note: This calculator is designed to give a general indication of potential SEO impact based on the figures you enter. Actual results will vary depending on a range of factors including market conditions, implementation quality, and ongoing strategy. We recommend using this as a directional tool, not as financial advice or a forecast.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ccbcbac e-flex e-con-boxed e-con e-child\" data-id=\"ccbcbac\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-23b60e0 elementor-widget elementor-widget-heading\" data-id=\"23b60e0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">1. Your Industry Competitiveness <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bc4a0c5 elementor-widget elementor-widget-text-editor\" data-id=\"bc4a0c5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Depending on the industry you are situated within this can have effect on how much an SEO campaign may cost\u2026<\/p><p>Why?<\/p><p><span style=\"font-weight: 400;\">Well, it\u2019s not that the campaign is inflated due to your industry, but rather that your industry may be more aggressive than another\u2026 requiring more work or page creation and ongoing optimisation to ensure a successful campaign.<\/span><\/p><p><span style=\"font-weight: 400;\">Similarly, how much are your competitors investing in SEO? If all of your competitors within your geographical area are investing 2-3x your investment into their campaigns, this can require you to invest more not to be left behind.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-48d4f1e elementor-widget elementor-widget-heading\" data-id=\"48d4f1e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">2. Your Target Market and Its Size<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e0a664 elementor-widget elementor-widget-text-editor\" data-id=\"9e0a664\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tSomewhat similar to your industry, is your target market and its size. We do often see correlation between the two (competition < market size) as often this drives additional investment when there is opportunity. The more people searching, the more opportunity for leads\u2026 the more companies are willing to invest into their SEO campaign.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb92fe7 elementor-widget elementor-widget-heading\" data-id=\"eb92fe7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">3. Your Business Size and Service Area<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23f963d elementor-widget elementor-widget-text-editor\" data-id=\"23f963d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Your business and its geographical focus will effect the costs of your SEO campaign.<\/p><p><strong>Example<\/strong>: You\u2019re a real estate agent only focusing on Sydney<br \/>You only have a single geographical focus, requiring a lower hourly commitment from your SEO agency.<\/p><p><strong>Contrastingly<\/strong>: You\u2019re a real estate agent servicing across Australia<\/p><p>This requires far more man hours \u2013 with multiple pages and primary CBD locations to focus on. Having a campaign of this scale will dramatically increase the cost of your campaign if your looking to have consistent work across all service locations.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ec1e6b8 elementor-widget elementor-widget-heading\" data-id=\"ec1e6b8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">4. New Business or Existing Business<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-496f525 elementor-widget elementor-widget-text-editor\" data-id=\"496f525\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Yes, this also can have an effect on your SEO campaign cost.\u00a0<\/p><p>A new or existing business isn\u2019t a direct factor to \u201chow much your SEO will cost\u201d but if you\u2019re in a position where your business has no authority, no links and no service pages\u2026 this requires a substantial amount of upfront (and continual work) therefore increasing your campaign cost. An existing business with authority, with pages created may elevate some of these \u201cset-up\u201d costs.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-718d3f3 elementor-widget elementor-widget-heading\" data-id=\"718d3f3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">5. Your Business Goals<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e972c96 elementor-widget elementor-widget-text-editor\" data-id=\"e972c96\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Your goals, your objectives and the results you are looking for has an effect on your SEO cost!<\/p><p><span style=\"text-decoration: underline;\">Pro-Tip: Just because you spend more\u2026 it doesn\u2019t mean you will be first quicker! In some instances, time, compounding work, continual signals are required to get that first position \u2013 this can\u2019t be bought, but rather a long-term strategy is required.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8284cc5 elementor-widget elementor-widget-text-editor\" data-id=\"8284cc5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>When investing into SEO and the price that you will pay is all effected by these key factors above\u2026 and while some businesses may invest only a few thousand and see incredible results, each business and industry is different \u2013 which ultimately has impact on the cost of your SEO campaign.<\/p><p><span style=\"text-decoration: underline;\">PRO-TIP: While industries can affect your campaign costs, so can your competition\u2026 If your competition are investing more or started their campaign with a better SEO baseline (domain age, more backlinks, better social signals etc.).<\/span><\/p><p>All of these things may contribute to how much you need to invest to out rank your competition\u2026 even if they are spending less than you!<\/p><p>One last thing to consider in \u201chow much should you spend on SEO? Is who you choose to engage your SEO campaign with.<\/p><p>Some agencies may have slightly higher fees (20%, 30% or even 50% more) than the proposals you may be receiving&#8230; but ultimately if a more expensive agency can get you\u2019re the results and the 20% cheaper agency doesn\u2019t\u2026<br \/>One becomes an investment, while the cheaper agency would be a waste of money.<\/p><p>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e7b8ec elementor-widget elementor-widget-heading\" data-id=\"4e7b8ec\" data-element_type=\"widget\" id=\"heading3\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What\u2019s the average cost of SEO in Australia<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cad4025 elementor-widget elementor-widget-text-editor\" data-id=\"cad4025\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>The average cost we see within Australia is between $1,800 to $2,200 per month. Considering a large portion of investment is from small business, this can generally bring down the average\u2026 so don\u2019t be alarmed if you are spending more.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb2874e elementor-widget elementor-widget-image\" data-id=\"eb2874e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"457\" src=\"https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2025\/03\/AVG-SEO-COST-1024x585.jpg\" class=\"attachment-large size-large wp-image-30072\" alt=\"AVG SEO COST in Australia\" srcset=\"https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2025\/03\/AVG-SEO-COST-1024x585.jpg 1024w, https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2025\/03\/AVG-SEO-COST-300x171.jpg 300w, https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2025\/03\/AVG-SEO-COST-768x438.jpg 768w, https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2025\/03\/AVG-SEO-COST.jpg 1440w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f5b2b6f elementor-widget elementor-widget-heading\" data-id=\"f5b2b6f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Let\u2019s breakdown the costs by business size;<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b9a5967 elementor-widget elementor-widget-text-editor\" data-id=\"b9a5967\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Small business SEO Cost &#8211; $1,500 \u2013 $2,500 Per Month<\/p><p>Medium Business SEO Cost &#8211; $2,000 &#8211; $5,000 Per Month<\/p><p>Large Business SEO Cost &#8211; $3,000 &#8211; $10,000 Per Month<\/p><p>Enterprise SEO Cost &#8211; $5,000+ Per Month<\/p><p><u>Note: All average monthly costs above are exclusive of GST.<\/u><\/p><p><i>These prices are based on averages we see as an agency within the industry, the exact cost you may experience may differ and this is merely an indication of the average cost from our experience in Australia.<\/i><\/p><p>SEO project generally work on monthly, retainer plans \u2013 these include, weekly or monthly updates to your website, content optimisation, link building, technical SEO and more.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-409882a elementor-widget elementor-widget-image\" data-id=\"409882a\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"457\" src=\"https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2025\/03\/Cost-of-SEO-by-Business-SIze-1024x585.jpg\" class=\"attachment-large size-large wp-image-30071\" alt=\"Cost of SEO by Business SIze\" srcset=\"https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2025\/03\/Cost-of-SEO-by-Business-SIze-1024x585.jpg 1024w, https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2025\/03\/Cost-of-SEO-by-Business-SIze-300x171.jpg 300w, https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2025\/03\/Cost-of-SEO-by-Business-SIze-768x438.jpg 768w, https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2025\/03\/Cost-of-SEO-by-Business-SIze.jpg 1440w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-932d4a6 elementor-widget elementor-widget-heading\" data-id=\"932d4a6\" data-element_type=\"widget\" id=\"heading4\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What\u2019s the cost of once-off SEO in Australia<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d284bcc elementor-widget elementor-widget-text-editor\" data-id=\"d284bcc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>SEO campaigns can be once-off fees, while these generally aren\u2019t as common due to the requirement of ongoing optimisation and adjustments to get the best results, they are still frequently requested throughout Australia in agencies.<\/p><p>Depending on the requirements of the once-off SEO campaign pricing generally costs between $3,000 &#8211; $6,000 for a optimisation and corrective foundation campaign.<\/p><p>If the once-off campaign is being implemented to develop pages surrounding focus keywords, along with technical SEO &amp; link building, expect to pay more\u2026 between $5,000 &#8211; $10,000 would be more realistic from a reputable agency.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fc8409a elementor-widget elementor-widget-heading\" data-id=\"fc8409a\" data-element_type=\"widget\" id=\"heading5\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What about the cost of ecommerce SEO?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c89426 elementor-widget elementor-widget-text-editor\" data-id=\"3c89426\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>If you\u2019re running an online store, your SEO requirements are quite different to a service-based business\u2026 and generally more complex.<\/p><p>Why?<\/p><p>E-commerce SEO involves optimising potentially hundreds (or thousands) of product and category pages, managing duplicate content issues, implementing structured data like product schema and review markup, and maintaining site speed across large inventories.<\/p><p>The platform your store is built on also plays a role\u2026 Shopify, WooCommerce and Magento all come with their own set of technical challenges that can affect the amount of work required.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d14db50 elementor-widget elementor-widget-text-editor\" data-id=\"d14db50\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Here\u2019s what e-commerce SEO typically costs in Australia:<\/strong><\/p><p><strong>Small e-commerce store <\/strong>\u2013 <strong>$1,500 \u2013 $3,000 per month<\/strong><\/p><p><em>Under 100 products, low competition niche<\/em><\/p><p><strong>Mid-sized e-commerce store <\/strong>\u2013 <strong>$3,000 \u2013 $6,000 per month<\/strong><\/p><p><em>100 \u2013 1,000 products, moderate competition<\/em><\/p><p><strong>Large e-commerce store <\/strong>\u2013 <strong>$5,000 \u2013 $12,000+ per month<\/strong><\/p><p><em>1,000+ products, highly competitive market<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a3e03fe elementor-widget elementor-widget-text-editor\" data-id=\"a3e03fe\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>What about the platform?<\/strong><\/p><p><strong>Shopify \u2013 <\/strong>Generally the most straightforward to optimise, however it does have known limitations around URL structure, faceted navigation and page speed when heavy app usage is involved. Campaigns typically sit at the lower to mid range.<\/p><p><strong>WooCommerce \u2013 <\/strong>More flexible than Shopify, but heavily dependent on how the site was built. Poor hosting, bloated plugins or a poorly coded theme can create significant technical debt that needs to be resolved before the campaign gains any real traction.<\/p><p><strong>Magento \/ BigCommerce \u2013 <\/strong>The most technically complex. These platforms are built for scale but require specialist knowledge to optimise correctly\u2026 expect costs to sit at the higher end, particularly with large product catalogues or multi-store setups.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e008141 elementor-widget elementor-widget-text-editor\" data-id=\"e008141\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>PRO-TIP: <\/strong><em>The key cost driver in e-commerce SEO isn\u2019t just the number of pages\u2026 it\u2019s the ongoing nature of the work. New products launch, old products get discontinued, categories shift with seasons and your competitors are constantly updating their own stores. Unlike a service business where your core pages remain relatively stable, e-commerce SEO requires continual attention.<\/em><\/p><p>If your store is generating revenue but you\u2019re relying entirely on paid ads for traffic, an <a href=\"https:\/\/digitalnomadshq.com.au\/seo\/ecommerce-seo\/\">e-commerce SEO campaign<\/a> can significantly reduce your cost per acquisition over time. The investment is higher upfront\u2026 but the compounding return from organic product visibility is where the real value sits.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-48d57a1 elementor-widget elementor-widget-heading\" data-id=\"48d57a1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What is SEO hourly rate in Australia?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a93c44 elementor-widget elementor-widget-text-editor\" data-id=\"6a93c44\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Average hourly rate for SEO services in Australia is between $100 &#8211; $200 per hour. This is determined by the SEO professionals experience or the agencies experience being enlisted.<\/p><p>SEO by an hourly rate is less common in Australia, with the majority of agencies or freelancers billing by project or monthly retainer, as opposed to by the hour.<\/p><p><strong>\u201cI have seen hourly rates at $30 &#8211; $50\u201d<\/strong><\/p><p>We hear this a lot\u2026and yes you can get \u201cSEO\u201d for much less than $100 &#8211; $200 per hour\u2026 however, expect the results to correlate to the cost or worse\u2026 send your results backwards.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2839e47 elementor-widget elementor-widget-heading\" data-id=\"2839e47\" data-element_type=\"widget\" id=\"heading6\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Cost of SEO agency vs Cost of SEO in-house?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff18583 elementor-widget elementor-widget-text-editor\" data-id=\"ff18583\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The average salary for a junior SEO specialist is between $70,000 &#8211; $80,000 per year, with senior SEO specialists costing $80,000 &#8211; $120,000.<\/p><p>When you consider the actual cost to seat for hiring an individual in-house (recruiting, super, equipment, training etc.) this can quickly put an in-house senior SEO specialist cost to business between $95,000 &#8211; $135,000 per year.<\/p><p>That\u2019s around $8,000 &#8211; $11,250 per month for an in-house member.<\/p><p>Considering the average investment for most businesses in Australia being between $1,800 &#8211; $2,200\u2026 utilising an agency is considerably cheaper.<br \/>Even if you are a medium or large business, enlisting an agency to manage your campaign would still be more cost effective, along with the additional insight you can gain from having a team manage your campaign vs an individual in-house.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-696dcdc elementor-widget elementor-widget-heading\" data-id=\"696dcdc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">\"I've Seen Cheap SEO campaigns for $500 per month\u2026 What about these?\"<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e214cf elementor-widget elementor-widget-text-editor\" data-id=\"9e214cf\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Yes, you receive emails (probably daily) offering you SEO for a few hundred dollars\u00a0 per month\u2026 or you have jumped onto Fiver or Upwork and see agents offering SEO campaigns for $100 per month\u2026 So, why not use them?<\/p><p>Put simply\u2026 They don\u2019t work or they leverage <a href=\"https:\/\/digitalnomadshq.com.au\/glossary\/black-hat-seo\/\">black hat seo<\/a> techniques.<\/p><p>Trust us! We see companies coming to us daily from these cheap campaigns and require us to \u201cfix them up\u201d.<\/p><p>Grabbing 1000 backlinks for $20 or spinning up 50 pages for $200\u2026 these are a recipe for disaster and can very quickly get you penalised by Google.<\/p><p>Here\u2019s an example of a penalised websites ranking;<\/p><p>Quick wins, and short-term SEO success is the wrong way to look at your campaign\u2026 Long term strategies backed with helpful content for your customers, this will set your business up for successful organic growth into the future. Don\u2019t rush it\u2026 it\u2019s worth the wait.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c7333df elementor-widget elementor-widget-heading\" data-id=\"c7333df\" data-element_type=\"widget\" id=\"heading7\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Paying per keyword in SEO?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b26983a elementor-widget elementor-widget-text-editor\" data-id=\"b26983a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Pay per keyword is considered an \u201cold-school\u201d approach to costing an SEO campaign. Today a user centric approach to SEO is required, this includes;<\/p><ul><li>High Quality Content (that\u2019s engaging)<\/li><li>Page experience &amp; User experience<\/li><li>Website Responsiveness (Mobile-first indexing)<\/li><li>Link Building and a websites authority<\/li><li>Brand mentions, awareness &amp; social signals<\/li><li>Technical SEO and site architecture<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c1315b1 elementor-widget elementor-widget-heading\" data-id=\"c1315b1\" data-element_type=\"widget\" id=\"heading8\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Is the SEO cost worth it?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-89ecf99 elementor-widget elementor-widget-text-editor\" data-id=\"89ecf99\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>SEO isn\u2019t a \u201cquick win\u201d return for your business\u2026 let\u2019s get that straight.<\/p><p>But is it worth the investment\u2026 Yes, and almost every industry and business type will have some area that SEO can be utilised.<\/p><p>This can be service based searches for local business, or content optimisation and articles for business with less searches attributed to your service.<\/p><p><strong>What does an SEO investment look like?<\/strong><\/p><p>Generally speaking, SEO average spend and campaign investment looks as such;<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-99e04fe elementor-widget elementor-widget-image\" data-id=\"99e04fe\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"457\" src=\"https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2025\/03\/SEO-Growth-vs-Investment-1024x585.jpg\" class=\"attachment-large size-large wp-image-30070\" alt=\"SEO Growth vs Investment\" srcset=\"https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2025\/03\/SEO-Growth-vs-Investment-1024x585.jpg 1024w, https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2025\/03\/SEO-Growth-vs-Investment-300x171.jpg 300w, https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2025\/03\/SEO-Growth-vs-Investment-768x438.jpg 768w, https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2025\/03\/SEO-Growth-vs-Investment.jpg 1440w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cfd6a65 elementor-widget elementor-widget-text-editor\" data-id=\"cfd6a65\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Campaigns will start often at a higher monthly investment that will tend to reduce over time, this as the completion of primary pages is completed, keyword positions obtained and campaigns move it to what most SEO specialists call a \u201cmaintenance\u201d campaign.<\/p><p>This meaning your campaign requires less investment to maintain its position.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9828021 elementor-widget elementor-widget-heading\" data-id=\"9828021\" data-element_type=\"widget\" id=\"heading9\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SEO Pricing Models: How Agencies Charge for SEO in Australia<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-96252e8 elementor-widget elementor-widget-text-editor\" data-id=\"96252e8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Before you start comparing prices\u2026 it\u2019s worth understanding <em>how<\/em> SEO agencies actually charge, because this can vary just as much as the price itself.<\/p><p>There are four common pricing models you\u2019ll come across in Australia:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a0b5953 elementor-widget elementor-widget-heading\" data-id=\"a0b5953\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Monthly Retainer (Most Common)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-542786a elementor-widget elementor-widget-text-editor\" data-id=\"542786a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The majority of SEO agencies in Australia operate on a monthly retainer \u2013 you pay a fixed monthly fee and receive an agreed scope of work each month. This generally includes a combination of technical SEO, on-page optimisation, content, link building and reporting.<\/p><p>Why is this the most common? Because SEO is compounding work\u2026 the optimisation done in month one builds the foundation for your results in month six. Dipping in and out or cutting a campaign short undermines the strategy entirely.<\/p><p><strong>Expect to pay: $1,500 \u2013 $10,000+ per month<\/strong> depending on your business size and campaign scope.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-76fc694 elementor-widget elementor-widget-heading\" data-id=\"76fc694\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Hourly Rate<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30f9516 elementor-widget elementor-widget-text-editor\" data-id=\"30f9516\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Some SEO consultants and freelancers will charge by the hour. This can work for one-off tasks like a technical audit, strategy session or training your internal team\u2026 but it\u2019s rarely the right fit for an ongoing campaign.<\/p><p><strong>Expect to pay: $100 \u2013 $200 per hour<\/strong> in Australia, with more experienced specialists sitting at the higher end.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b291e7 elementor-widget elementor-widget-heading\" data-id=\"3b291e7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Project-Based (Once-Off)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dcabf1b elementor-widget elementor-widget-text-editor\" data-id=\"dcabf1b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A fixed fee for a defined scope of work with a clear start and end date. This is common for technical audits, site migrations or foundational campaigns where the deliverables are agreed upfront.<\/p><p><strong>Expect to pay: $3,000 \u2013 $10,000<\/strong> depending on the complexity of the project.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c44ae76 elementor-widget elementor-widget-heading\" data-id=\"c44ae76\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Performance-Based Pricing<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bac79ff elementor-widget elementor-widget-text-editor\" data-id=\"bac79ff\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Performance-based pricing ties the cost to results\u2026 ranking milestones, traffic targets or leads generated. Sounds great in theory, right?<\/p><p>The reality is very few reputable agencies offer this model. Why? Because SEO results depend on too many variables outside the agency\u2019s control \u2013 algorithm updates, competitor activity, how quickly your team implements recommendations\u2026 the list goes on.<\/p><p>It can also push agencies toward short-term tactics to hit targets quickly, rather than building a long-term strategy that compounds over time. This rarely ends well.<\/p><p><strong>Our recommendation? <\/strong>A monthly retainer gives both you and your agency the best framework for results. It allows for strategic planning, compounding authority and the flexibility to adjust as data comes in\u2026 rather than chasing short-term metrics.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9c2ac15 elementor-widget elementor-widget-heading\" data-id=\"9c2ac15\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What does the ROI look like for an SEO campaign<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4409739 elementor-widget elementor-widget-text-editor\" data-id=\"4409739\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Here\u2019s a few examples for campaign investment based on industries;<br \/>Costs for SEO for a plumbing business.<\/p><p>Let\u2019s grab a local SEO average at $1500 p\/m over the spend of 12 months = AUD 18,000 (Total investment)<\/p><p>The top 3 ranking websites currently in the \u201cPlumber Melbourne\u201d niche are currently generating on average of 2-4k users p\/m.<\/p><p>So, being conservative by month 6 we estimate 250 users, by 9 months 500 and by 12 months the goal of 1000.<\/p><p>Here is a table breakdown of investment vs traffic.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e04faa elementor-widget elementor-widget-text-editor\" data-id=\"4e04faa\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Here\u2019s a few examples for campaign investment based on industries;<br \/>Costs for SEO for a plumbing business.<\/p><p>Let\u2019s grab a local SEO average at $1500 p\/m over the spend of 12 months = AUD 18,000 (Total investment)<\/p><p>The top 3 ranking websites currently in the \u201cPlumber Melbourne\u201d niche are currently generating on average of 2-4k users p\/m.<\/p><p>So, being conservative by month 6 we estimate 250 users, by 9 months 500 and by 12 months the goal of 1000.<\/p><p>Here is a table breakdown of investment vs traffic.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d16788 elementor-widget elementor-widget-image\" data-id=\"4d16788\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"589\" src=\"https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2024\/05\/Plumber-SEO-12mth-of-leads-1024x754.png\" class=\"attachment-large size-large wp-image-20887\" alt=\"Plumber SEO campaign - 12 months, costs and traffic\" srcset=\"https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2024\/05\/Plumber-SEO-12mth-of-leads-1024x754.png 1024w, https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2024\/05\/Plumber-SEO-12mth-of-leads-300x221.png 300w, https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2024\/05\/Plumber-SEO-12mth-of-leads-768x565.png 768w, https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2024\/05\/Plumber-SEO-12mth-of-leads.png 1144w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-076a754 elementor-widget elementor-widget-text-editor\" data-id=\"076a754\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Now yes, we aren\u2019t putting the 2-4k traffic average, as this industry is competitive and I would anticipate a 24-month campaign to obtain a top 3 position for this key term.<\/p><p>A goal of the 1000 traffic threshold is more realistic for my experience.<\/p><p>By the end of the 12 months, you would have invested\u00a0<strong>$18,000 for 3250 users<\/strong><\/p><p>With a statical \u201cOrganic traffic\u201d conv. rate average being between 2 \u2013 5% (3.5% average) is\u00a0<strong>113 leads<\/strong>\u2026. Not bad.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9b929b2 elementor-widget elementor-widget-heading\" data-id=\"9b929b2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Here\u2019s another example for \u201ccosts for SEO for electricians\u201d<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-583a037 elementor-widget elementor-widget-text-editor\" data-id=\"583a037\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>$1500 p\/m x 12 months = $18,000 AUD<\/p><p>The top 3 ranking positions \u201cElectrician Sydney\u201d are currently generating on average. 500 users p\/m, so keeping the numbers conservative by month 6 we estimate 100 users, by 9 months 250 and by 12 months the goal of 500.<\/p><p>Here is a table breakdown of investment vs traffic.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7020147 elementor-widget elementor-widget-image\" data-id=\"7020147\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"470\" height=\"448\" src=\"https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2024\/05\/12-month-SEO-campaign-for-Electricians.png\" class=\"attachment-large size-large wp-image-20861\" alt=\"12 month SEO campaign for Electricians\" srcset=\"https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2024\/05\/12-month-SEO-campaign-for-Electricians.png 470w, https:\/\/digitalnomadshq.com.au\/wp-content\/uploads\/2024\/05\/12-month-SEO-campaign-for-Electricians-300x286.png 300w\" sizes=\"(max-width: 470px) 100vw, 470px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-38f308c elementor-widget elementor-widget-text-editor\" data-id=\"38f308c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tBy the end of the 12 months, you would have invested $18,000 for 1550 users\nWith a statical \u201cOrganic traffic\u201d conv. rate average being between 2 \u2013 5% is 54 leads.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-228b951 elementor-widget elementor-widget-heading\" data-id=\"228b951\" data-element_type=\"widget\" id=\"heading10\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Conclusion for SEO costs in Australia<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c5bfad elementor-widget elementor-widget-text-editor\" data-id=\"3c5bfad\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tLet\u2019s conclude some of the key points from this article and summarise the costs for SEO services\u2026\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d7072b5 elementor-widget elementor-widget-text-editor\" data-id=\"d7072b5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Average SEO cost in Australia is $1,800 &#8211; $2,200<\/strong><\/p><p><strong>Small business SEO Cost &#8211; $1,500 \u2013 $2,500 Per Month<\/strong><\/p><p><strong>Medium Business SEO Cost &#8211; $2,000 &#8211; $5,000 Per Month<\/strong><\/p><p><strong>Large Business SEO Cost &#8211; $3,000 &#8211; $10,000 Per Month<\/strong><\/p><p><strong>Enterprise SEO Cost &#8211; $5,000+ Per Month<\/strong><\/p><p><strong>In-house SEO costs range from $60,000 &#8211; $70,000 per year, with senior SEO specialists costing $80,000 &#8211; $120,000.<\/strong><\/p><p>If you&#8217;re looking for a campaign implemented by our expert team &#8211; check out our <a href=\"https:\/\/digitalnomadshq.com.au\/seo-packages\/\">SEO packages<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d76987f e-flex e-con-boxed e-con e-parent\" data-id=\"d76987f\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>The cost of SEO across Australia in 2026&#8230; We will breakdown cost for monthly campaigns, once off (ad-hoc), AI, projects and the average investments by industry and business size.<\/p>\n","protected":false},"author":8,"featured_media":30073,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[71],"tags":[72],"class_list":["post-21553","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo","tag-seo"],"acf":[],"_links":{"self":[{"href":"https:\/\/digitalnomadshq.com.au\/wp-json\/wp\/v2\/posts\/21553","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitalnomadshq.com.au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/digitalnomadshq.com.au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/digitalnomadshq.com.au\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/digitalnomadshq.com.au\/wp-json\/wp\/v2\/comments?post=21553"}],"version-history":[{"count":28,"href":"https:\/\/digitalnomadshq.com.au\/wp-json\/wp\/v2\/posts\/21553\/revisions"}],"predecessor-version":[{"id":42841,"href":"https:\/\/digitalnomadshq.com.au\/wp-json\/wp\/v2\/posts\/21553\/revisions\/42841"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/digitalnomadshq.com.au\/wp-json\/wp\/v2\/media\/30073"}],"wp:attachment":[{"href":"https:\/\/digitalnomadshq.com.au\/wp-json\/wp\/v2\/media?parent=21553"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/digitalnomadshq.com.au\/wp-json\/wp\/v2\/categories?post=21553"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/digitalnomadshq.com.au\/wp-json\/wp\/v2\/tags?post=21553"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}